Amidst the more wholesome talks on relationship-driven field sales strategy or “let the customer go, they will return if they see value in the product,” sales KPIs take a backseat.
Mostly, because many field sales professionals consider them a hindrance to their unique selling strategy.
But for most of the sales leaders, it is like a “welcome to the real-life” call for the sales representatives. Why because, KPIs set the benchmark for the routine tasks, which although looks authoritative but are necessary to the success of the field sales process and sales representatives.
However, sales leaders can create a balance between the two by selecting the right sales KPIs which let the sales reps try on their unique strategies and simultaneously help them measure their performance and productivity levels.
Here, we have shortlisted 13 important sales KPIs that most of the field sales leaders follow.
If you think we have missed any other KPI, you could add that in the comment section, so that we can update our list.